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An all-Twitter conference? An interview with the producers of TWTRCON
Smartbrief’s Rob Birgfeld recently spoke to Tonia Ries, general managing partner of Modern Media, about TWTRCON, the first conference entirely focused on Twitter as a business platform. The marketing...
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Live at TWTRCON: Tips and a touch of controversy
This post is from SmartBrief on Social Media contributing editor Ambreen Ali, who is at TWTRCON, the first conference entirely focused on Twitter as a business platform. There’s been a buzz of activity...
View ArticleTWTRCON: Putting it all into practice
This post is from SmartBrief on Social Media contributing editor Ambreen Ali, who is at TWTRCON, the first conference entirely focused on Twitter as a business platform. TWTRCON panelists covered a lot...
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Live from TWTRCON ’09: Navigating the world of immediacy
So what do the FDA, HHS, Sprint and Dunkin Donuts have in common? They all operate in the world of immediacy — using Twitter to tackle pressing customer service and communications issues. A panel as...
View ArticleLive at TWTRCON ’09: Twitter and recruiting
Jessica Lee of APCO Worldwide and Kerry Noone just finished an excellent, whirlwind presentation at TWTRCON DC of how to use Twitter to attract and hire the best talent. Here’s a roundup of their...
View ArticleFrom TWTRCON ’09: 9 Twitter tips for nonprofits
Scott Harrison of charity: water has a simple mission. He wants everyone to have clean water. The trouble is that the problems created by dirty water can be a little abstract: disease, poverty and lost...
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Where next for location marketing?
This post is by SmartBrief on Social Media contributing editor Ben Whitford. The exciting thing about location marketing is that right now, nobody knows exactly where it’s headed — not even the...
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Can social marketers catch the "ROI leprechaun"?
This post is by Ben Whitford, contributing editor for SmartBrief on Social Media. For social marketers, return on investment can be a touchy subject; it’s the first question on the lips of many...
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